DAVIN IZIK ORDIWAY
Visual Designer + Mixed Media Creative


‘Elida’  Typeface


Typography
Elida was conceptualized to be a bold, geometric typeface of pre-Hispanic architecture. The jagged lines of traditional calligraphy found in market signs, and the playful, almost flowing curves of handmade art. 



A typeface that feels both ancient and contemporary, a blend of the monumental and the intimate. My main inspiration stems from Northern Mexico, where shopping districts are abundant with signage screaming for attention. Another aspect I drew inspiration from was western display typefaces with the distinct serifs.

I named the typeface after my Mom, a hardworking mother of three children and a reminder to push myself to be a better person. She introduced me to many aspects of our family’s cultural heritage.


Davin Izik Ordiway
Visual Designer + Mixed Media Creative

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About

Most of my friends call me ‘Avi’. Holland, MI is my hometown and I am currently studying at the College for Creative Studies in Detroit. I have been focusing on art direction since 2020 with a desire to work in the graphic design industry.


When I want to stay creative outside of design, my favorite pastime is mixed media art. Anything from painting canvases to 3D modeling, I love keeping my brain and hands busy.